Tom Ford

American fashion designer and filmmaker. In 2006, he launched his own brand.

He directed two Oscar-nominated films – A Single Man (2009) and Nocturnal Animals (2016). After watching the movie What The Health, Tom Ford switched to a plant-based diet.

In connection with this change, he started working with artificial leather in his work already in 2017. He considers one of his best friends, Stella McCartney, a fashion designer who defends animal rights, to be a great inspiration.

Snoop Dogg

American rapper, producer, entrepreneur and actor. Snoop Dogg has become the face of several Beyond Meat campaigns, attracting the attention of people who would not

Matthew Kenney

American chef, entrepreneur and educator specializing in plant-based cuisine. Matthew Kenney is the author of twelve cookbooks, the founder of dozens of plant-based restaurants, and

Dawn Richard

American singer also known as D∆WN. She has been vegan since 2013. She has appeared in PETA advertising campaigns promoting a vegan lifestyle and protesting