Kyrie Irving

Australian-American basketball player who plays for the Brooklyn Nets. Four years ago, he started eating plant-based. Two years later, along with thirteen other professional athletes, he invested in Beyond Meat and together they launched the Go Beyond campaign. During the pandemic, Kyrie Irving partnered with Beyond Meat to help distribute plant-based food to communities in need. Kyrie Irving has said in several interviews that he feels much better on a plant-based diet – he has more energy, is sharper and recovers better. However, he does not feel the need for protein at all. Plant proteins help build and maintain muscles just as well as animal proteins. Irving’s trainer, Brad Stevens, also supports him in his plant-based diet. He added that a professional athlete had not previously obtained such energy and nutritional values ​​from a conventional diet.

Snoop Dogg

American rapper, producer, entrepreneur and actor. Snoop Dogg has become the face of several Beyond Meat campaigns, attracting the attention of people who would not

Matthew Kenney

American chef, entrepreneur and educator specializing in plant-based cuisine. Matthew Kenney is the author of twelve cookbooks, the founder of dozens of plant-based restaurants, and

Dawn Richard

American singer also known as D∆WN. She has been vegan since 2013. She has appeared in PETA advertising campaigns promoting a vegan lifestyle and protesting